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  • About Us

    About Us

    A surf inspired outdoor lifestyle shop located in historic, downtown New Bern, NC.  A little surf, a little outdoors and a little whimsical -- our store is just different enough that it can't be placed in a box; thus, we are not a box store.  Outdoor gear and clothing, curated craft beer and wine, coffee, sodas, yoga classes, ukulele jam sessions and adventure travel -- all can be found in one shop. Please visit us in both New Bern, NC and Edenton, NC. Enjoy our fun products and great customer service. You can learn more about our parent company, One World Company, Inc. at

    Find us, seven days a week, at:

    230 Middle Street

    New Bern, NC 28560


    325 S. Broad St.

    Edenton, NC 27932


    New Bern Hours:

    Mon-Thu: 10 AM - 7 PM

    Fri-Sat: 10 AM - 7 PM

    Sun: 11 AM - 4 PM


    Edenton Hours:

    Mon: 10 AM - 5 PM

    Tue - Thu: 10 AM - 6 PM

    Fri-Sat: 10 AM - 7 PM

    Sun: 12 PM - 4 PM

    Events What's going on in our stores...

    • Sunday Street Party 28 Feb

      Events Sunday Street Party

      The first Sunday each month is Surf, Wind and Fire's street party on King St. in downtown Edenton. Activities start at 12pm and continue until 4pm. Music, activities for little and kids and big kids,

    • Uke Jams 19 Jan

      Events Uke Jams

      We should be starting our ukulele jams soon now that the pandemic is winding down. Taking plae at our New Bern location, ukulele players of all ages and levels of experience come together during a group lesson and learn tunes in the epic Surf jam sesh!

    • Outdoor Retailer Trade Show 15 Jun

      Events Outdoor Retailer Trade Show

      We attend many trade shows throughout the year, however; we look forward to our largest event, Outdoor Retailer. Finding new products, meeting other retail business owners, learning trends and best practices are just a few things accomplished at this years Outdoor Retailer.

    In the Media Read our spotlight articles here